With my little interests in web design, I frequently help clients choose a domain name for their services. This recent blurb by Dan Miller over at 48 Days just further illustrates how paying close attention is vitally important.
Watch Your Name — When starting a business I always recommend that you carefully check how the Internet domain rendition of your business name will appear. I?ve seen some disasters like these:
- Who Represents? a database for agencies to the rich and famous: www.whorepresents.com
- Experts Exchange, a knowledge base for programmers: www.expertsexchange.com
- Find a therapist? www.therapistfinder.com
So, spell it out and think about what you’re registering before you do.
